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Laura Crafton

Hello, my name is Laura Crafton

and I am I travel advisor with Smartflyer, one of the country’s premier travel agencies and a member of the Virtuoso Travel Network. I am a graduate of Belmont University in Nashville, Tennessee and am currently located in Atlanta, Georgia. Many of my clients work with me remotely from locations across America so please do not hesitate to reach out to me if you are based in another city. My goal is to open your eyes to the power of travel through tailor made itineraries and personalized service, all while maximizing your money and vacation experience by matching you with specific destinations, tour operators, hotels, and activities. When I am not creating customized vacations for my amazing clients you can find me out exploring new destinations and hotels and discovering the best that my industry has to offer.

Why I Got Into the Industry

I have always known that I wanted to be in the travel industry in one way or another. I developed a passion to see the world at an early age and made it my goal to take every opportunity and get out there to see the places that I dreamt of. Travel has changed my life and I have been lucky enough to check off quite a few places from my bucket list. Now I aim to help others create memorable and life changing experiences through travel. I find so much joy in getting to play a small role in helping people plan their perfect vacation.

My favorite destinations

I often get asked about my favorite travel destinations. This is such a difficult question to answer because I have so many places that are special to me, but if I had to choose I think that Bora Bora, the Amalfi Coast in Italy, and Australia would top my list. To find out more about my favorite destinations check out my blog!

My Specialties


Honeymoons, Destination Weddings, and Anniversary Trips are such an honor for me to plan. I take a lot of pride in knowing that my clients trust me with such important millstones in their relationships. Romance travel can be overwhelming because there are so many options to choose from. My knowledge and experience allow me to present you the best options, from private islands to all inclusive resorts, and everything in-between!

Health & Wellness

One of my greatest passions is merging health and travel. Many people do not realize that they can have an awesome vacation without compromising on high quality and delicious food. I have been a vegetarian for my entire life and I realize the importance of incorporating atypical diets into travel. Whether you are vegetarian, vegan, gluten free, or just a general foodie, I can help you find a place that will cater to your culinary interests or needs. Wellness vacations are a great way to relax and refresh your mind and body through daily trips to the spa or yoga classes.


Do you long to go diving at the Great Barrier Reef, wildlife viewing on an African Safari, ride Elephants in Thailand, or go bungee jumping in New Zealand? Adventure trips are often once in a lifetime bucket list trips that require a special amount of care and preparation. Travel is an adventure in itself, but many of my clients have a particular interest or hobby that they want to explore while on vacation such as, scuba diving, hiking, biking, or skiing. Thankfully, I am equally interested in these activities and love putting together itineraries that allow them to take advantage of the things that they love.


Family vacations can be quite complicated to plan but they are one of my favorite types of trip to work on. Multigenerational family vacations are becoming increasingly popular and it is important for each family member to have their needs met, regardless of age. I truly believe that traveling is one of the best ways to bond with those you love and I can recommend unique experiences that will bring your family closer together. Renting a villa is a great way to get the whole family together in a beautiful location such as Italy or the Caribbean.


There’s nothing better than getting a group of friends together and jetting off to see the world. I can put together group packages that include discounted rates and make sure your group chooses a location that will be the right fit. From bachelor/bachelorette getaways to special interest groups & club trips, my goal is to help you organize your trip seamlessly and successfully.

My Agency, SmartFlyer

Since beginning over twenty years ago, SmartFlyer has been developing industry relationships and friendships. SmartFlyer's ability to merge the traditional booking method and the cutting-edge vision only enhances our clients' travel experience. Our reputation as an agency allows us to negotiate exclusive amenities and VIP status for our clients. We plan travel with a unique, creative and young approach.

To find out more about my agency please click here: SmartFlyer

To find out more about our partnerships please click here: SmartFlyer Partners

Why Hire Laura, The CVP


My knowledge comes from years of personal travel and my relationships within the travel industry. As a Virtuoso agent I am able to partner with specialists all over the world. This allows me to give my clients the best recommendations and insider tips to destinations worldwide.

VIP Benefits and Added Value

My connections within the industry allow me to offer my clients VIP status as well as extra perks such as, room upgrades, resort credits, breakfasts, welcome amenities, and more! And the best part is that it won’t cost you a cent more!

Save Time and Effort

The internet has become muddled with information and opinions that are often contradictory. I save my clients time and energy by getting to know exactly what they are looking for and showing them the best options in their parameters. Our leisure time is extremely valuable and working with a travel agent can better guarantee that you will be happy with your vacation experience.

Personal Service

Each client is different so each vacation should be too! Unlike popular online booking engines, I get to know my clients personally so that I can match them to a destination and experience that fits their needs and expectations.

SmartFlyer Partners